No one needs 256GB of storage on their iPhones

Source: Apple’s iPhone 7 Plus expected to come with 256GB of storage – Business Insider

After reading this headline, I ask myself why we need 256 GB of storage?  Most phones I’ve looked at from my family has these top 3 types of data that consumes the storage on their phones

  1. Apps
  2. Photos
  3. Videos

If Apple were not a hardware company and wanted to sell you expensive memory upgrades that probably net them > 50% gross margins, then Apple will offer a cloud offering that will backup your photos and videos and auto delete them on your phone (like Google Photos)

But alas.. Apple wants you to buy more memory on your phones and load them up with videos and photos and never delete them.

 


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